McDonald’s Acquires A Tech Startup Named ‘Dynamic Yield’ For $300Mn

In the current happening, Fast food giant McDonald’s has surprised everyone by announcing a huge acquisition involving $300Mn of investment. Interestingly, the company which McDonalds has acquired isn’t its competitor in food business. The firm is an Israel based startup named Dynamic Yield which specializes in the technology called ‘Decision Logic’. This Decision Logic technique
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